Television and New Media

In today's lecture, you were introduced to the variety of ways in which both television audiences and television producers take advantage of new media forms so as to engage with specific programmes. You were also introduced to a case study of Lost and the various ways in which audiences have engaged with this series through forms such as the internet and social media.

For this assignment, respond to this post by providing a case study of the opportunities offered by new media technologies in relation to a television series of your choice and critically reflect upon how the examples you find do/do not intersect with ideas surrounding media convergence.

Audience Measurement and BARB

In the lecture, you were introduced to how information concerning the 'television audience' is collected by BARB in the UK. In response to this method of data collection, consider the following questions:

• What do you think are the strengths and weaknesses of BARB's approach to gathering information about audience viewing habits?
• What alterations/improvements would you suggest to this pre-existing method?
• What might be some of the limitations of your own suggestions?

Weeks 7-10: Television Form

The weeks following on from Reading Week have all looked at issues regarding the formal elements of television programmes such as narrative, genre, aesthetics and so on. All of these are key to the analysis assignment that makes up your second piece of assessed work. If you are unclear on definitions or key features of these elements, use this space to share your ideas.